Treasures from the
Santa Cruz Mountains.




  • Branding
  • Packaging

Our design for Lester Estate Wines takes inspiration from the treasures and adventures of Dan Lester, and the notion that these wines come from a place that is sacred to those who are lucky enough to experience it. With a blind embossed, deeply textured map surrounding a centerpiece representing a dubloon found on one of Dan's dives in the Caribbean, these labels inspire a sense of discovery and wonder.

Each from the famed Deer Park Ranch estate, this is the first time the Lesters have bottled their own wine from this vineyard located on the dream ranch of Dan and his wife Pat. A ranch they bought decades ago and made into the home they'd only ever imagined. This was a very special project for us, honoring Dan's legacy alongside his daughter, Lori, for whom this was a true labor of love.

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