Discover

Brand Building Hero Image Whiskey

Ready to take your brand to the next level?

We Create Iconic Beverage Brands

Makers & Allies is an award-winning alcohol beverage creative agency for the world’s leading wineries, distilleries, and breweries. From wine branding and packaging design to spirits web design and digital campaigns, we help beverage brands define their story, connect with their audience, and grow their market presence.

For over a decade, we’ve partnered with founders, marketers, and global beverage leaders to build brands that don’t just stand out — they move people and product on the shelf.

From category-defining startups to legacy rebrands, our work has helped sell millions of cases and captured the attention of millions more.

We blend sharp strategy with award-winning design across beverage branding, packaging, digital, and campaigns — creating brands people crave, and that investors, distributors, and retailers can’t ignore.

If you’re building what’s next in beverage, we’re here to make sure you lead the charge.

Our Work
  • Apéritif label design by Makers & Allies
  • Society V luxury wine branding with bold black and gold packaging design
  • eight oaks thumbnail two bottles
  • Winglore Bottle
Where Our Work Can Be Found
What People Are Saying
“We came to Makers & Allies with high expectations—and they exceeded every one. From brand identity to packaging design, they brought our vision to life with clarity, creativity, and care. They helped us envision the future—and take a giant leap toward it. An absolute delight every step of the way.”
Sierra Clark | Founder
Brucato Amaro Distillery
"This is without a doubt the most beautiful package I've ever worked on. Big thanks to Makers & Allies for their incomparable design work and to Treasury Wine Estates for continuing to push boundaries in luxury wine.”
Megan O’ Connor | Brand Director
Treasury Wine Estates
"The Makers & Allies team is made of the most talented and nicest people you could ever meet. They are also industry experts and innovators in so many ways. We are thrilled to have them as our partners at Rue de Rêve!”
Jen Kimpe | Founder
Rue De Rêve
“We were beyond thrilled to get this new brand launch out for the world to explore. Ramping up promotions of the website is showing incredible success promoting Napa Valley Wines. Metrics are exceeding our expectations. We are so grateful to have the opportunity to work with Makers & Allies.”
Stacey Capitani | Vice President of Marketing
Napa Valley Vintners
"You brought our vision and brand to life so perfectly – the organization, the look, the imagery, the user experience are so totally on brand and WAAAYY outperforms any other alcohol beverage brand."
Sarah Montague | Chief Marketing Officer
JaM Cellars, John Anthony Family of Wines
"I’ve been lucky to work with Makers & Allies on a number of projects over the past ten years as part of Niven Family Wines portfolio expansion. They are the best in the biz and did a magical job in bringing our newest vision for Cadre Wines to life.”
John Niven | President
Cadre Wines
"When we decided to do this project, we partnered with Makers & Allies who is a wonderful branding company."
Emily | Founding Musician, The Chicks
Featured On Wine Spectator
"When it comes to success, Makers & Allies seems to have it on tap. They’re ready to uncork a huge project for a major name in the industry just as easily as they’re primed to help a small town distillery make their hometown patrons proud."
Nick Dauk
Swagger Magazine
"Makers & Allies sets the Stage for the Templeton Rye Revival, a rebrand that not only breathes new life into the Templeton brand but tells the story of their hometown's deeply rooted whiskey way of life."
The Dieline
"In our humble opinion, you’re looking at the best wine & spirits branding team on the planet. No joke. These are the folks who made you say “wow” when you held your first bottle of Ragtag and who also brought us to winning multiple design awards years later.”
Darren Brewer | Founder
Ragtag Wines

Ready to Unlock Your Brand's Greatest Potential

Let's Explore What's Possible For Your Beverage Brand

Trusted By Ambitious Brands